The price of the Maruti Suzuki Jimny has been reduced to Rs. 11.30 lakh, generating excitement among enthusiasts. This reduction is expected to attract numerous buyers, significantly boosting Jimny’s sales.
Maruti Suzuki is now offering benefits totaling Rs. 3.3 lakh for July, surpassing the Rs. 2 lakh discount from the Thunder Edition last year. These benefits include a mix of cash discounts and additional perks through Maruti Suzuki’s finance services. The base Zeta trim now receives a Rs. 1.75 lakh discount, while the top-spec Alpha trim offers Rs. 1.85 lakh off. Further benefits worth Rs. 1.5 lakh are available through Maruti Suzuki’s financing.
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The substantial discounts aim to revitalize the Jimny’s market presence, especially after a strong launch in June 2023 with 3,778 units sold, which has now dwindled to less than 300 units monthly. The top-trim Alpha Automatic, with the Rs. 3.3 lakh discount, now costs Rs. 13.81 lakh, making it cheaper than the base Zeta trim at Rs. 14.61 lakh (on-road, Delhi).