In a notable move to mark the third anniversary of the XUV700 and the production milestone of 200,000 units, Mahindra & Mahindra Ltd., a leading SUV manufacturer in India, has announced significant price reductions on the fully-loaded AX7 range. Effective from July 10, 2024, these new prices will be available for the next four months, offering potential buyers a chance to purchase this premium SUV at substantially lower rates. The updated ex-showroom prices show significant reductions across all AX7 variants, making the XUV700 more attractive and accessible to a wider audience.
Mahindra has reduced prices across various AX7 and AX7 L variants. Here’s a detailed breakdown:
| Variant | New Price (Rs. lakh) | Old Price (Rs. lakh) | Difference (Rs. lakh) |
|---|---|---|---|
| AX7 6-str Petrol MT | 19.69 | 21.44 | -1.75 |
| AX7 6-str Petrol AT | 21.19 | 23.14 | -1.95 |
| AX7 6-str Diesel MT | 20.19 | 22.04 | -1.85 |
| AX7 6-str Diesel AT | 21.79 | 23.84 | -2.05 |
| AX7 7-str Petrol MT | 19.49 | 21.29 | -1.80 |
| AX7 7-str Petrol AT | 20.99 | 22.99 | -2.00 |
| AX7 7-str Diesel MT | 19.99 | 21.89 | -1.90 |
| AX7 7-str Diesel AT | 21.59 | 23.69 | -2.10 |
| AX7 7-str AWD Diesel AT | 22.80 | 24.99 | -2.19 |
| AX7 L 6-str Petrol AT | 23.69 | 25.44 | -1.75 |
| AX7 L 6-str Diesel MT | 22.69 | 24.14 | -1.45 |
| AX7 L 6-str Diesel AT | 24.19 | 25.94 | -1.75 |
| AX7 L 7-str Petrol AT | 23.49 | 25.29 | -1.80 |
| AX7 L 7-str Diesel MT | 22.49 | 23.99 | -1.50 |
| AX7 L 7-str Diesel AT | 23.99 | 25.79 | -1.80 |
| AX7 L 7-str AWD Diesel AT | 24.99 | 26.99 | -2.00 |
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Mahindra has introduced these price cuts as part of a celebratory offer, aiming to make the XUV700 more accessible while celebrating its production and market success. The AX7 range is renowned for its premium features, including a Panoramic Skyroof, dual 26.03 cm HD Superscreen, Level-2 ADAS, 3D Audio by Sony, and Amazon Alexa Built-In, among others. Two new color options, Deep Forest and Burnt Sienna, have also been introduced, expanding the XUV700’s range to nine distinctive colors.